Izzy Schwartz, Photographer The Many Faces of Izzy Schwartz

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A die-cut, accordian-fold brochure for photographer and pop culture aficionado Izzy Schwartz, this self-mailer highlighted Izzy’s professional qualities, aligning them to the characteristics of cultural icons.

For instance, Spider-Man represented agility. Spock was pragmatism, and Colonel Sanders, well, he was good taste.